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Clothes Dryers: Beware!
The call to action was simple enough – design a new way to air dry your clothes that would eliminate the need for a dryer and improve on the basic clothesline.Levi Strauss & Co. called it the Care...
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Well Hung
One of the coolest things about art, is that different people see different things in the same piece. In “Nothing is What it Seems,” Canadian Caleb Hill saw…a way to air dry his clothes.What judges...
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Wash My Jeans? Hardly.
If you hate doing laundry, you may want to limit the bottom half of your wardrobe to blue jeans…and follow Carl Chiara’s credo: The less you wash your jeans, the better your jeans become.Carl – and his...
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It's Time to Ban Sandblasting
One of the reasons jeans remain so popular is that each pair takes on a unique pattern of wear and tear that changes over time. It doesn’t look old – it looks “lived in.” More personal. More “you.”A...
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Beyond 'Paper or Plastic'
I confess: When I go to the grocery store, I sometimes forget my canvas bags. When the clerk asks the inevitable question, “Paper or plastic?” I’m stuck – asking myself, which one is better?These days...
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Innovation at Risk
Innovation may not be the first word that comes to mind when you think about Levi Strauss & Co., but it’s as much as part of us as cotton and zippers.After all, it takes a lot of innovation for the...
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Cutting Carbon in the World's Workshop
When you buy something made in China, chances are it was made where I live, in the Pearl River Delta, one of the fastest growing regions in the world.The Delta is made up of Hong Kong, Macao and nine...
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Water, Water Everywhere, But...
Some 72% of the earth is covered by water. It's all around us, but that doesn't mean we can waste it. Just the opposite, in fact.It’s a complicated issue, but one thing almost all of us can do is...use...
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Green Jeans...and More
There’s a derogatory term, "green washing," in environmental circles. It’s based on a more familiar one, “white washing,” and refers to a company that may not be doing much in the way of...
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A Woman Who Makes Our Clothes
It takes one motorboat ride and a half-hour walk through the Guatemala highlands to get to my job every morning, but I wouldn’t trade it for anything in the world.My name is Delia Mendoza. I work for...
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